L международная выставка-презентация
научных, технических, учебно-методических и литературно-художественных изданий

Жанры современной печати


ГруппаНаучная литература
Область науки
Гуманитарные науки
Название на русском языкеЖанры современной печати
Авторы на русском языкеСердали Б.К.
Название на английском языкеGenres of modern media
Авторы на английском языкеSerdali B.K.

Abstract

Basic goals: The research investigates the problem of studying, universalizing, and integrating the genre system in modern multimedia mass media. The division of all genres into universal and special ones was substantiated; the substantiation of the theory of pre-convergent and post-convergent genres of mass media was commenced, the essence whereof is that considering the history of journalism, the genres of heterogeneous mass media in the preInternet period already contained prerequisites for the universalization and unification of genres regardless of the medium or presentation of information. The key methods used in this research were extrapolation of heteromorphic theories to the dimension of the syncretic (synergistic) paradigm, induction, analysis, synthesis of scientific theories and their epistemes, and verification methods of verbalization and evaluation of theoretical generalizations. The main result of this research is a detailed differentiation of the universal genres of modern mass media and the description of the basic principles of their functioning.

Scientific novelty and scientific significance: This research is based on several key principles that clearly manifested in the modern journalistic practice and require theoretical investigation. The main principle is the integrational one – the virtual information space, integrated primarily in the Internet (Lavrov, 2014), facilitates the emergence of an averaged approach to the creation of multimedia content and, consequently, to the generalization and universalization of journalism. The hypothesis of the research is based on the following theses:

1. The artifacts of heterogeneous mass media (text, photo, radio, and video stories) have general informational, compositional, narrative, and other characteristics.

2. Since the genre in modern journalistic studies is an arbitrary concept, it is possible to distinguish the invariant genre-forming factors for some classic genres (news item, correspondence, interview, review, etc.) (Kopystyanska, 2005).

3. All genres that exist in classic and modern classifications can be divided into two groups – universal (independent of the expressive specificity of mass media types) and special (distinguished only within the framework of certain mass media) (Selyutin, 2005).

The scientific value of this research is that its attempt to substantiate the theory of pre-convergent and post-convergent genres of mass media produced convergent, rather than divergent, conclusions, since the genres of heterogeneous mass media in the pre-Internet period already contained prerequisites for the universalization and unification of genres. The research also analyzed the universal genres of modern mass media in the context of general discourse.

Structure: Introduction, 4 glavi, conclusions.

Contents of the edition: Informational genres of journalism, Analytical genres of journalism, Artistic genres of journalism, Illustrative genres.

 

Издание "Жанры современной печати" (Сердали Б.К.) отмечено наградой
МЕДАЛЬ «ЗА ВЕРНОСТЬ ТРАДИЦИЯМ ОТЕЧЕСТВЕННОГО ОБРАЗОВАНИЯ» С УДОСТОВЕРЕНИЕМ