Presentation Skills for Business Professionals

Группа	Научная литература
Область науки	Общественные науки
Название на русском языке	Presentation Skills for Business Professionals
Авторы на русском языке	Artyom Kravchenko
Вид издания на русском языке	study guide
Издательство на русском языке	М.: Издательский дом Академии Естествознания, 2019. – 38 с. Издательство Российской Академии Естествознания

Abstract

The book is aimed to teach business professionals how to prepare and deliver compelling business presentations. In fact, effective presentation skills have enormous potential to advance a career, attract new clients and persuade influential leaders to make a decision in presenter’s favor. Presenting information clearly, cohesively and coherently is a key skill you have to master in order to communicate effectively with your peers, clients, senior managers and other stakeholders. To present a complex data in a simple manner and build a story that informs and persuades your audience is not easy thing to do; thus in order to be good at presentations you have to invest time to learn how to make and deliver them effectively. Learning to prepare and deliver an effective business presentation, an informative summary, recommendation or proposal, will allow you to influence decision makers, and to impress people with your convincing business results. The ability to stay firm when speaking publicly and to convert complicated matters into a well-structured story is a useful skill in all areas of life, above and beyond the corporate world. The further you proceed in your career the more effective your communication skills must be, whether it is presentation skills, business writing or public speaking. Therefore, the sooner you start mastering your presentation skills the better for your career.

Leveraged from his own experience and observations, Artyom Kravchenko provides essential tips and guidance that help to become a confident and engaging presenter. The book reveals four aspects of an effective business presentation – confidence, audience, content and delivery techniques. Specifically, the author provides practical advice on how to manage fear of public speaking, analyze the audience, prepare a persuasive content and deliver a presentation impressively. Artyom Kravchenko, shares his own, real-life stories to support points he makes throughout the book. Regardless whether you’re a senior manager, junior specialists, student, professor or private entrepreneur, this book will be a valuable resource for you, because presentation skills are useful in all areas of life, above and beyond the corporate world.

The book equips you with the basics and know-how to make a compelling presentations. The author includes time-tested techniques, tips and frameworks that have helped him to deliver engaging, persuasive and effective presentations. Apply them in your next presentation whether it is short talk during informal event, in-class speech in front of your peers or formal business presentation for senior executives.

Perhaps, you won’t become a confident and engaging presenter right after finishing this book, but you will definitely become a better presenter. Presentation skills as any other skills requires a lot of practice; that’s why in order to become an expert in it, it’s important to invest time in both – learning how to do it and actually doing it.

If you are a business professional who is looking for techniques, tools and guidance to create and deliver persuasive presentation – this book is for you. Presentation Skills for Business Professionals equips you with the fundamentals you need to become a confident and effective presenter. If you are already an experienced speaker but looking for extra tips to take your presentations skills to the next level – this book is for you either.

Regardless whether you are a senior manager or junior specialist, Presentation Skills for Business Professionals will be a valuable resource for you when preparing your next business presentation.

You will learn how to raise your confidence, engage your audience, prepare a persuasive content and deliver a compelling presentation that your audience will remember forever.

Stand out from the crowd and boost your career by levering your presentation skills. Let Artyom Kravchenko guide you how to become a better presenter.

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